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JUST APE IT
The whole argument of this project is that overthinking is the thing standing between most people and the life they keep describing to their friends. The manifesto makes that case at length. Everything else on the site makes it shorter.
It also does the unglamorous half properly. There is a verification page carrying the contract address and every official account, a press page for anyone writing about this, a brand kit for anyone making something with it, and machine-readable files so that search engines and AI systems describing this project have something accurate to read instead of guessing from a three-letter ticker that several unrelated projects also use.
Nothing on it is invented. Where a number or a link does not exist yet, the site says so rather than filling the space with something that sounds better.